Private Jet Book Series


The Golden Chariot
Owning or buying a private aircraft is a big deal. The Golden Chariot is a digital book designed to set your expectation from the get go and maybe save you a couple of million dollars in the process.
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Magus, Patron and Passenger
Not many people have a complete understanding of the Private Aviation landscape. When the money flows, where does it go? Learn how to maximize your investment, relationships and aircraft utilization.
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Taxation, Regulation and the New Private Aviation Crack Down
Ever wondered why the corporate flight department is so unregulated in the US? It is all changing before our very eyes. The tax benefit change for personal use and now the advent and rise of Part 135.
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Marketing by the Numbers: The Russell Ratio
It is no secret that some firms excel at marketing while others suffer. Learn the key dynamic between branding, sales and marketing and everything else a management company pays for while taking care of your aircraft.
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Easy Audit 101
Are you a do it yourself type owner? Download this brochure and shave a couple of thousand dollars from your management experience or at least see revenue you otherwise would not have enjoyed.
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Geographic Explorer
Ever wondered what corners await you with experiences you’d like to know about? Meet our founder and his network of fairly eccentric friends who have operated in some of the most extreme bush flying environments on the planet.
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Latest News

Mar 10, 2010
Category: General
The general aviation sector is slowly starting to heal its wounds as NetJets regains momentum, flight hours increase and the stigma surrounding the use of private jets lessens.
Jan 17, 2010
Category: General
According to several studies and papers, including research on great white pelicans, planes flying in a V-shaped formation could potentially save fuel and cut greenhouse gases. Meanwhile, the private aviation industry is experiencing some growth due to heightened security in the commercial sector, and further growth is predicted.
Dec 27, 2009
Category: Fractional
Following NetJets' announcement in late November of furloughs starting January 15th, the company has been forced to cancel large orders of aircraft and concentrate on the more burgeoning areas of their business. At the same time, signs of the end of the recession coupled with a loyal following clash with no such signs for the fractional ownership business itself.
Nov 20, 2009
Category: General
NetJets recently announced the decision to furlough close to 500 pilots starting January 15th of next year due to economic circumstances. Up to 495 will be furloughed in North America and at least 5 from NetJets International.
Oct 13, 2009
Category: General
Due to the current economic environment, Cessna has taken control of 92% of CitationShares while Tag Aviation now only owns the remaining 8%, which Cessna is also eyeing.
Sep 24, 2009
Category: General
Posted by: adam
UBS regularly estimates the outlook for the manufacturers of private jets.  Due to over a decade of over supply and inflated prices the good news is less great than hoped.
Sep 15, 2009
Category: General
Posted by: admin
Consider this fair warning that your aircraft utilization will need to look as little like private use possible. 
Sep 1, 2009
Category: General
Posted by: admin
Longtime CEO and founder Richard Santulli resigns in face of mounting losses at Netjets.